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— Service/ UX design for a shopping mall and

university collaboration framework

Innovation Website
Portal

1_Cover Image Wix ITP 1211px.jpg

Client Platform

Aalto University Campus & Real Estate (ACRE)

Role

Service Design/ UX Lead

Year

2021

Team

1 Project Manager, 1 Business Lead, 1 Software Engineer

Overview

ACE is a two-sided marketplace built for ACRE's A Bloc shopping center located in the heart of Aalto University Campus, connecting researchers and students with the center's commercial tenants for real, collaborative projects. I co-designed the service journey end to end, from an offline-first entry point to intent-based flows that let either side offer or request a project. The result gave A Bloc a way to turn its physical space into a visible digital hub for innovation, with impact it could track and showcase.

ACE-01-how-ace-works.png
ACE-02-user-groups-researcher.png
ACE-03-user-groups-tenant.png
ACE-04-blueprint-researcher-short.png
ACE-05-blueprint-tenant-short.png
ACE-platform-1-browse.png
ACE-platform-2-which-one.png

Laura Feld Design 

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